Sivas Printing - Online Printing Services

At a Glance

We developed the user experience and interface design for Sivas Matbaa’s corporate website and e-commerce infrastructure. As part of the project, we created a modern digital sales experience that allows customers to easily discover printing products, customize product features, and quickly complete the ordering process.
The project encompassed an end-to-end user experience design covering the homepage, product listing pages, product detail screens, order configuration flows, and corporate content sections.

The Challenge

The products offered by Sivas Matbaa consisted of a wide range of printing solutions, including business cards, brochures, invitations, labels, posters, and promotional items.
During the product selection process, users needed to manage multiple variables simultaneously, including:
-Cut type,
-Paper thickness,
-Printing specifications,
-Quantity options,
-Pricing details.
In the existing processes, it took time for users to understand product features and create the correct order, while the quotation and ordering processes could become unnecessarily complex.

What We Did

The design process was structured to enable users to compare print products and place orders more easily.

Landing Page

The homepage was redesigned to highlight product categories, featured products, campaigns, customer testimonials, and corporate content.
A visually focused product discovery experience was created to help users access the most popular products more quickly.

Product Listing Experience

On category pages, product cards were simplified to highlight product images, pricing information, and user reviews.
This was done to enable users to compare products more quickly.

Product Detail Experience

The order configuration process specific to the printing industry was redesigned on product detail pages.
Users are guided to perform the following actions on a single screen:

• Selecting the cut,
• Selecting paper thickness,
• Specifying quantity,
• Calculating price,
• Viewing delivery date.
  The order summary section was kept in the visible area of the screen, allowing users to instantly track the impact of their selections on the cost.

Trust-Building Elements

User trust was enhanced by visually supporting the delivery process, customer reviews, and order steps.
Thanks to WhatsApp communication integration, customers can quickly access the support team.

Result

The result is a modern e-commerce experience that brings Sivas Matbaa’s product catalogs and ordering processes into the digital realm.
Users can now discover products more easily, configure print options more comfortably, and complete the ordering process more quickly.
The new design strengthened Sivas Matbaa’s online customer experience by providing a scalable digital sales platform that enhances product visibility, improves the user experience, and simplifies the order creation process.